Burgundy who? Forget about that - it’s so last season! Prepare yourself for the new star color: it’s none other than the bold, beautiful, bright emerald green which I always loved and felt deserved its moment of glory. Finally all the other fashion people have caught up!:)))) It was about time!
I so love this color and can’t wait to get my hands on some emerald green stuff - now that we'll probably have more to choose from. And I have to hurry before it gets too mainstream, everyone starts wearing it and eventually ruins it for me. And I’m not even joking here, this is serious business - it happened so many times before with people forever destroying something that I loved by overdoing it. Studs aren’t for example what they used to be in my world!
I’m still safe for now as it mostly popped on the catwalks and street style blogs.
Emerald Green (no.17-5641) was just officially crowned as Color of the Year and given the Oscar by Pantone (the company that uses polls in which designers and brands are asked about the colors they’re featuring in their work - the results of the pools help identify the next big color for that year).
Here’s what Leatrice Eiseman, the executive director of the Pantone Color Institute, said about it: “Lively. Radiant. Lush. A color of elegance and beauty that enhances our sense of well-being, balance and harmony. Green is the most abundant hue in nature — the human eye sees more green than any other color in the spectrum. It’s also the color of growth, renewal and prosperity — no other color conveys regeneration more than green.”
The growing popularity of this color can be directly tied with what’s literally “going down” the runways. And emerald green is king on the runway. It was a long time coming though - especially in the jewelry department, this color had been making an impact for quite a while (anyone remembers the 2011 Golden Globes?!).
And then in 2012, emerald was featured in a number of collections like Gucci, Lanvin and Kenzo. This year Zac Posen, Chanel, Michael Kors, Stella McCartney, Nanette Lepore, Tracy Resse, Marimekko and Vivienne Tam, among others, showcased this color in their spring 2013 runway collections.
For me personally this color works wonders in every department and even more in jewelry and I fully intend to make the most of it. I love the fact that is going to look so great with my classic pieces.
Photos: 1, collages made by me
Don’t forget to get your ticket for Emerald City (and I’m not talking about Seattle here), because you won’t regret it, this year’s IT color has something special, maybe even a bit o magic!
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